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    Search Engine Optimization

    SEO is that the method of touching the visibility of a web site or an online page during a search engine's "natural" or un-paid ("organic") search results. In general, the sooner (or higher hierarchical on the search results page), and a lot of oft a website seems within the search results list, the a lot of guests it will received from the search engine's users. SEO might target totally different types of search, as well as image, native, video, educational,[1] news and industry-specific vertical search engines. Parmod Gahlyan...

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    Social Media Optimization

    SMO is that the use of variety of social media shops and communities to come up with promotion to extend the attention of a product, complete or event. varieties of social media concerned embody RSS feeds , S0cial news and b00kmarking sites, likewise as social netw0rking sites, like Twitter, and vide0 and blogging sites. SMO is comparable to look engine improvement in this the goal is to come up with traffic and awareness for a web site. In general, social media improvement refers to optimizing a web site and its content in terms of sharing across social media and networking sites. Parmod Gahlyan...

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    Website Designing

    Web style encompasses many alternative skills and disciplines within the production and maintenance of internet sites. the various areas of net style embrace net graphic design; interface design; auth0ring, as well as standardized code and proprietary software; user expertise design; and programme optimisation. usually several people can add groups covering totally different aspects of the planning meth0d, though some designers can cowl all 0f them.[1] The term net style is often accustomed describe {the style|the planning|the look} method with reference to the front-end (client side) design of an internet site as well as writing price. net style part 0verlaps net engineering within the broader scope of net devel0pment dot net designers area unit expected to possess associate awareness of usability and if their role involves making price then they\'re additionally expected to be up so far with net accessibility tips. Parmod Gahlyan...

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    Website Development

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Thursday 29 May 2014

2

11 Steps to Get Top 10 Rankings on Google in 2014

You’ll get aHow to Get Top 10 on Google refund if you follow all our recommendations, but don’t achieve the Top 10 results on Google within 6 months with us.Learn more about our 11 Money Back Guarantees.
If you have any problems with getting high rankings, or if you lost them after any of the Google updates, regardless whether you’re new to SEO or you are a SEO expert, make sure to carefully read this guide and follow all advice given to get in the Top 10 on Google. We’ve got many customers who have successfully achieved the Top 10 on Google with us, but we also have some who didn’t. Every month we carefully study and analyze every factor that influences on the success and failure of each and every one of our customers. Every time we find out something new, we update this guide (last update: May 25, 2014). We aim at revealing the most important reasons WHY some people cannot succeed in getting ranked in Google Top 10 and what exactly you need to do – and how to do it – in order to successfully achieve #1 on Google in 2014!
Note: it’s vital to follow each of the following 11 steps. Ignoring even just one of them may result in failure to be ranked Top 10 on Google.

1. Find out the cost of Top 10 for your keywords

First of all, you need to make a competition research in order to find and focus on those keywords, which you can afford. Using our Free SEO Cost Calculator Tool you can find out how many links you need and how much it will cost you to outrank your competition.
This step is very important since it will allow you to choose the right niche and right keywords that you can afford and succeed with them. For example, at first you may want to target a keyword like ‘link building’, but after doing some research, you may find out it’s too competitive and you’ll want to switch to some other, less competitive keyword, say ‘link building service USA’. Doing this research can save you thousands of dollarsbecause the difference in price for different keywords can be as huge as $10,000 for one keyword and only $100 for another long-tail keyword. So, find out how much it will cost you and how many links you’ll need to outrank your competition using our Free SEO Cost Calculator. For more info on how to choose the right keywords, check out this 7 Rules for Selecting The Best Keywords.

2. Prepare a detailed link building plan

As it is well known, a good plan is 50% of success. Whereas, doing a lot of activities without a plan may even harm your website rankings. Doing SEO for many years and helping hundreds of business owners getting #1 on Google for their most important keywords, we’ve made so many link building plans that decided to develop a free and powerful tool that will help you get a detailed, professional link building plan for your exact situation, taking into account your exact keywords, website, competition and what’s most important, your budget. So now we’re glad to let you know that our Free SEO Cost Calculator will not only calculate the cost of Top 10 on Google for your keywords, but it will also provide you with a detailed link building plan that you can easily follow on a weekly basis on your way to the Top of Google search results.

3. Build links gradually and steadily

gradual-growth2
Once you’ve got a detailed link building plan, you can start getting backlinks. But don’t hurry up, to look natural to Google, your link building must be performed slowly and steadily. OurFree SEO Cost Calculator will let you know the recommended speed of link building for your exact website. As a general recommendation, we can say that for a campaign to look natural, you should build not more than 5 links a day. Use our Automatic Link Building Scheduler to make sure your campaign looks natural. It’s also recommended to start your campaign with low PR backlinks (PR1-PR4), and then, in 1-2 months to start acquiring backlinks with higher PageRanks (PR5-PR7). For more detailed link building strategy, use our Free SEO Cost Calculator.

4. Get backlinks with different, unique anchor texts & different keywords

If you’re a SEO professional or want to become one, learn more about Natural Anchor Text Distribution Formula here. If you don’t want to become a SEO expert and want to just rank high in Google SERPs, then we can simplify a difficult Natural Anchor Text Distribution Formula for you and tell you that for your backlink profile to look natural to Google, you need follow just 4 simple rules:
  1. Always acquire links for different, unique anchor texts. For example, if your keyword is ‘link building service’ and you provide it mostly for US business owners, then your anchor texts may look like this:
    link building service for USA
    USA link building service
    link building in USA
    building links in USA
    USA link building
    service of building links in USA
    USA service of link building
    link builing for USA customers
    buy links from this USA link building service
    great link building service
    affordable link building service
    high quality link building service, etc.
  2. 25% of your anchors should include the URL of your website or even just consist from your URL only. Examples:
    www.LinksManagement.com provides high quality link building
    www.LinksManagement.com
    http://www.LinksManagement.com
    get quality links using http://www.LinksManagement.com
  3. 25% of your anchors should include your brand name or domain name of your website. Examples:
    LinksManagement provides high quality link building
    LinksManagement specialize in link building
    link building service at LinksManagement.com
    quality link building – LinksManagement.com
  4. And for your promotion to look natural, you should also always use multiple different keywords in each link building campaign. You can use synomys or close terms. Examples:
    link popularity service
    building links
    buying links
    buy backlinks
    link building for SEO
    improve ranking with link building
    get high quality backlinks
    best link building, etc.

NEW 5. Use synergic effect of Google Penguin 2.0 when 1800 links can make you rank #1 for 25000 of keywords

Incredible promgirl_google_analytics_screenshotfact, revealed in the recent SEO research: the researched website promgirl.com is in the Top 20 of Google SERPs for more than 25,000 of keywords(according to SEMRush) and gets more than 1,500,000 of visitors monthly with only 1,800 of referring domains. If you divide 25000 keywords by 1800 links, you’ll see that it means that only 1 backlink gives Top 20 positions for 14 keywords at once for promgirl.com.
How can this be? 1 link gives 14 Top positions on Google? Sounds incredible? Then check out this research and make sure of everything by yourself!
Explanation of sinergic effect of Google Penguin 2.0: according to Natural Anchor Text Distribution Formula, for your backlink profile to look natural to Google, the anchor texts of most backlinks should include your website URL, brand name, domain name and many other keywords, not connected with your main targeted keyword. It means that if your website already has many such backlinks with URL, brand name and other keywords, then any new links that you build with your targeted keywords used in the anchor texts, will significantly improve your website positions on Google for MANY keywords at once:
  • for ALL of your existing keywords used in old backlinks
  • plus for ALL keywords, used on your website in your content
  • plus for ALL long tail keywords.
That’s why now you can get so incredible results on Google as 25,000 of keywords in Top 20 with only 1,800 backlinks and 1,5 million of monthly visitors. However, to get such results as promgirl.com did, you need to do all what they did:
  1. Follow Natural Anchor Text Distribution Formula (or let us SEO experts run your campaign for you and take care about that).
  2. Always increase the number of referring domains your website has (we recommend permanent links for this purpose).
  3. To keep your campaign look natural and be effective, you need to also follow the rest of the rules, described in this guide or let us SEO experts do the whole work for you.
Note: sinergic effect can only be achieved if you follow all of the rules, described in this guide and if you get significant amount of backlinks.

6. Surround your links with content

If possible, surround your links with some keyword-rich content. Links surrounded with some content look more natural to Google. If this content includes your targeted keywords, then it will add additional link juice to your backlinks.

7. Get backlinks from pages with various Google PageRank

Only high PR or low PR links in your backlink profile may seem suspicious to Google. That’s why your backlinks have to come from web pages with different Google PR. Moreover, most of your links should come from PR0 and PR1 pages to look natural for Google. Only around 10% of your links should come from high PR pages with PR4 and higher. If your current backlink profile doesn’t correspond to this recommendation, don’t remove existing links – it’s better to just build new ones with those PageRanks you don’t have enough of for your link profile to start looking natural to Google.

Natural PageRank Distribution Formula

Google PR of the
Backlink Page
Quantity of Backlinks
PR0~36%
PR1~30%
PR2~15%
PR3~10%
PR4~5%
PR5~3%
PR6-PR10~1%

8. 20% of links should point to the inner pages of your website

80% of links should point to the homepage, and 20% – to inner pages of your website. This rule is especially important for large sites with many webpages. From our research we see that sites that have backlinks pointing to all pages of their website, including inner pages, have much better rankings on Google than those that have all backlinks pointing only to their homepages.
Our research has shown that on average around 20% of your backlinks should point to your inner pages in order for your backlink profile to look natural to Google. Download these sample reports with natural and unnatural backlink profiles and you’ll see that, for example, seventeen.com has around 17% of backlinks, pointing to their sub pages, morilee.com – 13%, promgirl.com – 18%. All these sites have great positions on Google. During our research we’ve noticed that sites with a huge percentage of backlinks pointing to their homepages and very little percentage of backlinks pointing to their subpages had much worse rankings then their competitors with even lower number of backlinks but more natural looking backlink profiles (i.e. with higher percentage of backlinks, pointing to their subpages).

9. You won’t rank high without on-page optimization

Google today is not like it was before. Nowadays, only off-page optimization (i.e. backlinks) is NOT enough to rank high on Google. Whatever number of links you get, you won’t get in the Top 10 without implementing a proper on-page SEO. So make sure to:
  • Create at least 50 pages with unique content (each page should include at least 500 words). The more content, the better.
  • Always fill your website with only unique content and update it as often as possible.
  • Get rid of all the duplicated content or close it from indexing, using a robots.txt file. It is not just advice. It’s a sharp necessity! After the Panda 3.6 update having been launched by Google there is no way for the sites with duplicated content to be in Google Top 10. So, pay attention to the quality of your site content because the importance of this factor grows up from day to day. Use either this free content duplicate checker tool orcopyscape to find and get rid of all the duplicate content.
  • Create a sitemap (using sitemap generators) and upload it to Google.
  • Optimize your website for your targeted keywords.
  • Learn more about how to perfectly optimize your site content.

10. Avoid these 5 mistakes

Most seo_mistakespeople stop their link building campaign because they think it doesn’t work, but in fact in most cases it doesn’t work because of one of the following reasons:
  1. The number of purchased links isnot enough to get the Top 10 rankings on Google. Use the Free SEO Cost Calculator to find out the number of links which you need in order to get in the Top 10 and make sure you acquire those links before you decide how well your campaign is performing. Without building the amount of backlinks, necessary to outrank your competition, your investments are just useless and pointless. Learn more.
  2. Your newly purchased links stayed alive for less than 3 months. In this case you won’t see any results because Google ignores links, which are younger than 3 months old.
  3. Your backlink profile may be over-optimized with exact anchor text match. You can check whether it is or not using our Free SEO Cost Calculator. If your website has this penalty, our tool will let you know how to get rid of it.
  4. If new links were built, but your website has very low or no traffic at all, you won’t see any positive improvement on Google either. The links cannot appear from nowhere, so when Google sees no or too low traffic on your site, but many new backlinks appearing, it will consider them as unnatural. Make sure to increase your traffic along with the number of backlinks.
  5. Google has developed its algorithms so that it is now using psychological pressure – when you get new backlinks, at first your rankings drop down, and only with some time they come back and get higher than they were before. Our clients, as well as experts at SEOmoz and other SEO resources and forums, noticed this too. Google actuallysays about this in their own patent 8,244,722. So when your rankings start to dance (drop down, improve, again drop down and again improve, etc.), it means that everything is going fine. Just stick to your planned link building plan and, with some time, your situation will become more and more stable. Learn more about 4 reasons why your site rankings may drop.

11. Never give up before you complete your link building plan

One of never_give_upthe most popular and harmful SEO mistakes that people ever make, is that theySTOP their link building campaign BEFORE it can actually yield any significant results. SEO is a long-term investment, not a short-term. You cannot buy 10 links today and see the results tomorrow. Even this happens sometimes, but in general SEO is activity that should be planned for a long-term and should be performed during quite a long period of time (at least 3-6 months, better – 12 months) for you to see significant results and start getting your investment back.
That’s why you should keep your link building plan until it’s fully completedbefore you decide how well it works. In SEO you will always see the real results of your activities with several months of delay. If you do something right now, you’ll see the results from this only in a couple of months, but not tomorrow or even in a week.
Also, keep in mind that sometimes, and usually quite often, your website rankings are going to drop down because this is how Google works nowadays — your rankings will regularly jump up and down (sometimes quite significantly) during your way to the Top until you gain high enough Google Trust Rank (which can only be achieved with time, significant amount of backlinks and natural anchor text distribution).
So keep your link building plan until you achieve the #1 on Google and also make sure to download this report with 11 Most Costly SEO Mistakes 99% of People Make.

Now track the results and remember about 3 things

  1. You should expect to see rankings improvement from your link building campaign and not traffic increase, because you won’t see any traffic increase even if you get from position #984 to #9 on Google since only the first 3 spots get significant trafficCheck out Google Traffic Distribution stats.
  2. You should automatically track your site ranking changes throughout the first 100-200 search results using some tool, but not manually throughout the first 10-50 search results because of 3 important reasons, described here.
  3. You should keep your link building plan until it’s fully completedbefore you decide how well it works. It’s so important that we wanted to highlight this once again – you should NOT expect to see the results quickly because it just doesn’t work with Google like that. Making a decision too quickly is one of the most popular SEO mistakes that people ever make.

Monday 12 May 2014

1

Local Search Basics to Know Before You Actually Get Started

Google is continually endeavor to supply the most effective search results for users, therefore having the ability to attach users with native search results is form of a no brainer.
While obtaining started with native search is fairly easy – you only follow the directions – Google has created understanding native search generally to a small degree bit sophisticated.
Nonetheless, whether or not you’re a beginner or a veteran at managing native accounts, it helps to require a glance at the fundamentals and obtain the massive image and certify you’re creating the foremost of your native presence.

A Quick Recap: How Local Search Works

There is quite little bit of data concerning native search, however the foremost basic factor you'll be able to perceive is however the Google native results look once a user is looking for one thing that warrants a location. Google is constant to maneuver towards one thing known as a “local carousel” that has already been unrolled for several industries like hotels and widespread restaurants. Below is associate degree example of a carousel result you would possibly see:
Google Carousel
Not each native result's displayed during this approach (at least not yet), therefore for different queries you would possibly see a page that appears just like the previous version, that appears like this:
Google Local Results
In either case, you wish to create certain that Google is aware of wherever your business is found so the program will show your business for these queries.

Google+ and Google Places Merge for Local Search

Creating a neighborhood page for Google may be a bit additional sophisticated as a result of Google has incorporate Google Places, that you'll be able to check in for here, and Google+ native Pages for Business. The new term is currently “Google+ Places.” you have got some completely different choices on this subject:
  • If you have got a Google+ Business page however not a Google Places listing, check in for a Google Places listing. you must then be able to see your Google+ page that you simply will manage on it Places dashboard.
  • If you have got a Places listing and not a Google+ Business page, produce a Google+ page then verify that Google+ page with constant email address used for your Google Places listing. this can mechanically adjust the 2.
  • If you don’t have either kind of native page, you’ll need to form a Places listing 1st then a Google+ Business page (discussed in purpose two).
Again, the history of Google native search may be a long one. i like to recommend searching for this text on program Watch to find out all the small print if you’re having bother.

So however does one get involved? What you wish to try and do is check in for a neighborhood account with all of the various search engines. All you wish to try and do is click the link and follow the directions, which can raise you to fill in your data, opt for a class, transfer photos, etc. Below area unit the links for the 3 most well-liked native search engines:
  • Click here for Bing.
  • Click here for Google.
  • Click here for Yahoo.
In some cases your business can pop once asked for your name. If your business pops up and it's, in fact, your business, you just have to be compelled to claim it. This simply means that some other person created your business for you, however they were unable to manage it. Don’t worry—this happens all the time!
You can visit this text for additional careful data regarding creating the foremost of your accounts.

Don’t Forget: Get Involved with Yelp
This is a network filled with reviews and is especially widespread for the building business, creating up 2 hundredth of reviewed businesses. Yelp is another native hub wherever you'll be able to list your business. Yelp permits users to treat completely different businesses and leave ratings to assist users build choices regarding that business is best.
I extremely advocate searching for associate degree interview we have a tendency to did with Morgan Remmers, Yelp’s manager of native business stretch. Remmers explained that searching is truly the most important class reviewed (23 percent), however restaurants area unit a detailed second. Below may be a screenshot of a business listed on Yelp:
Yelp Local
Yelp additionally permits users to arrival on the mobile Yelp app so they'll share with their friends on social media, and therefore the website has special offers for businesses that need to supply discounts and coupons to provoke readers to do out the shop. Yelp had over 117 million distinctive guests in Q3 of 2013, therefore it’s positively a neighborhood strategy you don’t need to miss.

The Takeaway

All of the information higher than can assist you perceive however native search works so you'll be able to stand out your competition. native will positively appear overwhelming if you are n’t certain however it all works (especially as a result of Google created it therefore confusing for therefore long).
Scott Langdon, Managing Partner of Higher-visibility plained that you simply have to be compelled to take it sooner or later at a time. He said, “Don’t worry regarding optimizing or entering into on-line reviews till you have got your pages setup, and provides yourself to a small degree little bit of time to inform yourself with completely different native pages. i feel you may realize that it truly is n’t therefore dangerous if you are taking it piece by piece.”
Do you have any native tips for little businesses wanting to urge ahead? allow us to grasp if we have a tendency to incomprehensible  something within the comments below.

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